About
Our Company
At
the Marketing Company, we have been providing direct mail marketing
services for a wide range of clients since 1971. Pope Hoffman, our
company president, concentrated on Marketing at Babson College and,
after graduating, founded the firm to fill what he recognized as
a hole in the direct mail market.
His
idea was to provide a personalized mailing service for organizations
that didn't want to get lost in the shuffle at the huge mailing
houses. In addition, he wanted to provide an alternative for customers
who didn't want to buy costly service packages they didn't need.
In
1977, Letters Unlimited, the oldest personalized letter shop
in the Boston area, was acquired and merged with The Marketing Company.
Over
the years our clients have included banks, hospitals, schools, colleges,
advertising and public relations firms, consultants, fundraising
groups, political organizations, publishing houses, brokerage firms,
executive search firms, trade organizations and high-tech companies.